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It’s Time For Social Media Companies To Pay Every User For Their Content
“It is not very unreasonable that the rich should contribute to the public expense, not only in proportion to their revenue, but something more than in that proportion.”
-The Wealth of Nations, Adam Smith
You’ve been posting on social media sites for years now, at least a decade, right? And if you add up all of the views (includes watch time), comments, likes, subscribes, follows, and shares you’ve garnered or given to someone else over this period of time on every platform, you’d probably have hundreds of thousands of individual-let’s call them-Performance Factors (PF).
In some cases you would have millions of these little markers.
Each of these demonstrates your participation, engagement and contribution to the marketplace of ideas within the social media landscape. Each single PF you generate through constant use of a social media platform contributes to it’s continued existence and expansion, and indeed, this is the reason that social media platforms are so large and successful. These platforms, particularly Instagram, TikTok, and YouTube, thrive off of engagement i.e. watch time, posts, comments, likes…